Bachelor's in Business, BSc in Engineering degree, Marketing, or a related field — you understand how markets and buyers think.
1–2 years in product marketing, digital marketing, or a GTM-adjacent role — you've been in the trenches and know how the engine runs.
Sharp written and verbal communication skills — you distill complex ideas into messaging that lands with buyers and stakeholders alike.
Comfortable with AI productivity tools (ChatGPT, Gemini, etc.) for content creation, research, and workflow acceleration.
Hands-on with email automation platforms (Mailchimp, HubSpot, or similar) — you know how to build, send, and measure a campaign.
Basic CRM literacy — you understand how marketing and sales data flow together to support pipeline and reporting.
Analytical mindset — you can read market data, spot trends, and translate findings into positioning or campaign strategy.
Strong cross-functional collaboration skills — you work naturally with Sales, Product, and CS without needing a roadmap to navigate teams.
Solid organizational skills — you manage multiple campaigns and stakeholders simultaneously without dropping the ball.
B2B or SaaS experience is a bonus — not required, but it means you hit the ground running on day one.